Calvin Klein, the globally renowned fashion brand known for its modern and minimalist aesthetic, needed assistance with their out-of-home campaign.
The brand’s clothing lines encompass casual wear, formal attire, denim, underwear, and sportswear, with a focus on high-quality materials and impeccable tailoring.
The Calvin Klein photography used iconic and provocative imagery featuring models in bold black and white shots.
We created an expressive framing device that allowed these images to be celebrated, while creating space for branding to be highlighted.
These graphic borders enhanced Calvin Klein’s principles of simplicity, sophistication, and timeless style, allowing the brand to be a symbol of luxury and modernity in the fashion industry.
