A supply chain at the beating heart of Aerospace
Farsound specialises in crafting innovative supply chain solutions for the delivery of aircraft engine parts to the aerospace sector. They sought a creative re-brand to differentiate themselves from competitors and to reinforce their position as an indispensable partner for their clients.
As part of the rebrand, we designed a logo that prominently positioned Farsound within the aerospace sector, featuring an aircraft engine-inspired ‘O’. To further emphasise the company’s role, we developed a series of striking 3D images depicting aircraft engine parts reimagined as a heart, lungs and brain.
The campaign led with the mechanical, aviation-themed heart, accompanied by the phrase, “At the beating heart of aerospace.” This powerful visual and messaging strategy reinforced Farsound’s integral role in its clients’ operations.
The campaign was brought to life through print and dynamic animations across the company’s website, social media, exhibition spaces and office interiors, amplifying its impact.



